Region: Via Regia


Training on promoting tourist product using ICT

Training on ICt use and branding for SMEs

Responsive image

A training session “Local Culture as the Ground for a Brand” was held at Dubno Castle. The participants of the event were craft producers, representatives of small businesses, and masters of applied arts. They discussed the original solutions for branding their products and using ICT to promote them as a part of the Via Regia brand.